I work primarily on books and e-books, but I also provide the following services for smaller projects.
Develop and Write Book Proposals -- Most nonfiction books sell to commercial publishing houses based on a book proposal. I can help you develop and write a proposal that accurately represents your book idea as a worthwhile investment. This service may include ghostwriting sample chapters to go with the proposal, depending on your needs.
Write Press Releases -- You may not think you have anything newsworthy going on in your business, but adding a new product or service, hosting an event, and even expanding your workforce are all news. The key to making headlines is to apply your information to a topic that gets media attention. I can help you make your news newsworthy, and write press releases that get results.
Create Client Newsletters -- Selling to your existing and past clients is much easier than finding new ones, which is why newsletters are such effective marketing tools. They keep you and your business in front of the people who already know and trust your products and services. Keeping your customers in the know can result in more repeat business and referrals. I can help you produce a newsletter that will excite your clients and bring in their business.
Write Sales Letters and Marketing Pieces -- If you're prospecting for new clients, sales letters, postcards, and other marketing pieces are the best way to reach a large demographic and achieve results. Sales letters and other promotional mailings are a non-invasive means of turning prospects into clients. But you must set your products and services apart from your competition's. I can write your sales letters and promotional mailings so they highlight all the features and benefits that you and your business have to offer.
Write Brochure Copy -- If you want potential clients to keep you in mind, send them home with a brochure. This gives prospects room to breathe and time to think about everything you can offer them, without letting them forget all the features and benefits of your products and services. I can help you develop and create brochure copy that your prospects will want to keep on hand.
Develop and Write Marketing Articles -- Marketing articles help build your expertise and your clientele by showcasing your knowledge and insight. These are the articles you see in trade magazines and business publications that generate new leads for the authors. I can help you develop ideas and write articles that make people want to call you for more.
Write Web Copy -- In the electronic age, people go straight to the Internet to find what they need. But if your copy isn't compelling enough to make browsers want to click around, then your web site won't work for your business. Whether you're building a new web site, or updating your current one, I can write keyword dense copy that will help boost your traffic and entice browsers to buy from you.
Write White Papers -- White papers and other reports help position you as an expert in your field, add value to the services you offer your clients, and sway key decision makers toward the solutions you can offer. I can help you ghostwrite a white paper that wins over new clients.